Savvy Bridal to Participate in National Bridal Sale July 15

Jul 5, 2017Wedding Events



Imene McCoy


Savvy Bridal to participate in National Bridal Sale July 15

Kansas City, Missouri (July 5, 2017) – Brides can get the best deal of their life for the biggest day of their life Saturday, July 15, as Savvy Bridal participates in National Bridal Sale Day. Based in Kansas City’s vibrant Crossroads Arts District, Savvy Bridal will offer over 200 gorgeous gowns from top designers ranging in price $199-$999.

“Making sure brides don’t have to sacrifice their whole wedding budget to have the dress of their dreams has always been our focus,” says Savvy Bridal owner Imene McCoy. “Every day, our clients walk away with dresses for 30 to 60 percent off retail prices, and for National Bridal Sale Day, we’re excited to offer them even more amazing deals!”

Now in its second year, National Bridal Sale Day is being celebrated by hundreds of locally owned, independent bridal salons across America and Canada. The event was conceived by Sue Maslowski, owner of Jay West Bridal in Haddonfield, New Jersey. She hopes to see the sale become a tradition in the bridal industry, much like small businesses have Small Business Saturday.

“Every store is unique as far as merchandise selection and price, however the benefits to brides are universal,” Maslowski says. “The brides get designer dresses at great prices; the benefits of buying from a reputable salon; and the ability to touch, see, and feel what they are purchasing with no surprises. Brides can also take home their dream dress that day, no waiting or delays!”

Organizations supporting this event include Association of Wedding Gown Specialists, Bridal Guide, BrideClick, International Bridal Manufacture Association (IBMA,, Martha Stewart Weddings, The Knot, Vows Magazine and WeddingWire. The Association of Wedding Gown Specialists is providing brides with coupons good towards gown cleaning and preservation.

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About Savvy Bridal

Savvy Bridal was founded by Imene McCoy with the idea that style and quality should not have to be sacrificed for price on your wedding dress. With a warm and romantic boutique in Kansas City’s Crossroads Arts District, Savvy Bridal offers a curated selection of designer wedding gowns off the rack as well as bridal gowns that can be ordered from our Willowby by Watters and Enchanting by Mon Cheri lines. Designed to be intimate and personal, Savvy Bridal is by appointment only to ensure brides enjoy a one-on-one experience.

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